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When it comes to marketing your business on social media, you’ve probably heard two sides of the story: "You need to post consistently and engage with your audience organically!" "Ads are the only way to get real reach and results!" So, which one is right? Well, both! Organic social posting
If you're a business owner, your Google Business Profile (GBP) is one of the most powerful tools for increasing visibility and attracting customers. Many businesses claim their profile and then forget about it, but keeping it updated and
In the digital era, social media has transformed the way businesses connect with their target audience. It has become an essential platform for branding, enabling companies to establish a unique identity, engage with customers, and drive business growth. As experts in social media marketing and branding, Summit Designs Group is
Google My Business (GMB) has rebranded to Google Business Profiles. What does this mean for your business? Well, Google has made everything user-friendly for single location businesses and encourages businesses to take advantage of the new and improved search and map functions. What if my business has more than one
Google Local Pack appears at the top of the search engine results page (also known as SERPs). This pack of 3 businesses appears when a user makes a search query that implies they are searching for something local such as a restaurant, grocery store, or the nearest spa. How it
Did you know you could add or claim a business listing on Apple Maps? It is important to claim your business so that you can keep your information up to date for your customers. Apple Maps may not be as popular as Google Maps, however, Apple Maps is still widely
Google My Business has become one of the most successful methods to reach your target audience. Does your business have a Google My Business (GMB) account? If not, it is crucial you get started today. Follow the steps below on how to set-up your GMB account: Step 1: Sign in
By now, you’re probably already familiar with the social media platform, Instagram. social media is similar to Facebook or Twitter, but right now it’s where the majority of your organization’s social networking happens by sharing photos, videos, or even creating ads to reach beyond your followers. But is your business
With the new year comes a fresh start to revamp your brand. As the business owner, you have the power to freshen up your brand to give your clients and potential customers a new look at your company. While the world is gradually returning to normal, we are still living
As 2021 approaches, having an aesthetically pleasing website is essential but there is no point in this if your site is not being promoted properly. There are many ways to increase the number of visitors to your website and in order to keep traffic up, here are a few guidelines
