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GMB Rebranded and What it Means For Your Business

Google My Business (GMB) has rebranded to Google Business Profiles. What does this mean for your business? Well, Google has made everything user-friendly for single location businesses and encourages businesses to take advantage of the new and improved search and map functions. What if my business has more than one location? If your business has… Continue reading GMB Rebranded and What it Means For Your Business

What is Google Local Pack?

Google Local Pack appears at the top of the search engine results page (also known as SERPs). This pack of 3 businesses appears when a user makes a search query that implies they are searching for something local such as a restaurant, grocery store, or the nearest spa. How it works… Google’s search algorithm helps… Continue reading What is Google Local Pack?

Adding or Claiming and Apple Maps Business Listing

Did you know you could add or claim a business listing on Apple Maps? It is important to claim your business so that you can keep your information up to date for your customers. Apple Maps may not be as popular as Google Maps, however, Apple Maps is still widely used. How to Claim Your… Continue reading Adding or Claiming and Apple Maps Business Listing

How To Get Started On Google My Business For Your Brand

Google My Business has become one of the most successful methods to reach your target audience. Does your business have a Google My Business (GMB) account? If not, it is crucial you get started today. Follow the steps below on how to set-up your GMB account: Step 1: Sign in to Google My Business Go… Continue reading How To Get Started On Google My Business For Your Brand

How to Increase Your Impact On Instagram

By now, you’re probably already familiar with the social media platform, Instagram. social media is similar to Facebook or Twitter, but right now it’s where the majority of your organization’s social networking happens by sharing photos, videos, or even creating ads to reach beyond your followers. But is your business thriving on this social media… Continue reading How to Increase Your Impact On Instagram

Why Having An Effective Marketing Campaign Is Essential For Your Brand

Chicago, Illinois, USA cityscape on the river at twilight.

With the new year comes a fresh start to revamp your brand. As the business owner, you have the power to freshen up your brand to give your clients and potential customers a new look at your company. While the world is gradually returning to normal, we are still living in an unprecedented time. However,… Continue reading Why Having An Effective Marketing Campaign Is Essential For Your Brand

Preparing your Business to Increase Web Traffic for 2021

Chicago, Illinois USA skyline over the river at twilight.

As 2021 approaches, having an aesthetically pleasing website is essential but there is no point in this if your site is not being promoted properly. There are many ways to increase the number of visitors to your website and in order to keep traffic up, here are a few guidelines that every website owner should… Continue reading Preparing your Business to Increase Web Traffic for 2021

Effectively Marketing Your Brand Through Social Media in the Chicagoland Area

When it comes to advertising your business, social media marketing is proven to be one of the most effective ways to open your brand to a new market full of potential customers. The issue many business owners have is learning the most efficient way to advertise through social platforms. Our team at Summit Designs Group… Continue reading Effectively Marketing Your Brand Through Social Media in the Chicagoland Area

Using Instagram to Drive Followers into Customers in the Chicagoland Area

Instagram is one of the popular social media platforms with more than a billion active users. You can take advantage of this to increase your customer base when you adopt the right strategy for your type of business. When marketing via Instagram, it is important to have posts that attract your target market. How do… Continue reading Using Instagram to Drive Followers into Customers in the Chicagoland Area

Expanding Your Business’s Online Network Through LinkedIn In The ChicagoLand Area

LinkedIn is most known for establishing relationships between professionals across the globe as well as an avenue for individuals to find new valuable careers and positions. However, LinkedIn also plays an essential role in expanding a business’s network. Summit Designs Group is here to guide your business to new heights through these effective LinkedIn tips:… Continue reading Expanding Your Business’s Online Network Through LinkedIn In The ChicagoLand Area